Here is link and a comment

i love these guys and all that they do, but these are treading dangerously close to "barely a need" status. may just require a serious case of the don't-give-a-shits / old-man-style to rock down the block. their print ad in the new arthur is such an amazing example of sweet 60s comic book ad design styles.

just as bad or worse than shoes with lights in them.

I love shit that lights up, but this just seams sort of lame... but then maybe the kids are all busting these? Doubt it... but I was curious if anyone had seen them in use (doesn't seem like it would appeal to the skate crowd). But that ad in Arthur caught my eye for the same reasons that Hamburger pointed out and then this was like "Wha?"...